Posts Tagged ‘SMX Expo’

SMX Expo: Ranking Tactics for Mobile Search (syndicated)

This session gave a bunch of tips about how to start optimizing your site and pages to be processed through a mobile search engine. A few simple steps can go a long way. Cindy Krum, from Blue Moon Works, gave [...]

SMX Expo: Blended Search in a Mobile World (syndicated)

Blended search for mobile is a very complex topic that involves looking for web results, local results, mobile content, and mobile services, not necessarily in that order. This panel tried to open the conversation about understand the different search types. [...]

SMX Expo: Mobile Advertising Opportunities & Tactics Panel (syndicated)

The second day of the SMX Expo began with a bang talking about Mobile Advertising. However after the night before with several attendees partying until the wee hours, the attendance was a bit lacking. Nevertheless, the show must go on. [...]

SMX Expo: The Future of LoMo – Convergence is Upon Us Panel (syndicated)

This panel was to explore the convergence of local and mobile search (LoMo) and how wireless technologies, GPS, and broadband access allow for more real-time local mobile search. Ted Morgan, Founder and CEO of Skyhook Wireless, said that local search [...]

SMX Expo: Monetizing Local & Mobile Panel (syndicated)

This panel had quite a few case studies to show how some people are having sucess with local mobile campaigns. Dan Hobin, CEO of G5 Search Marketing, whom I interviewed earlier in the day with their press release and mentioned [...]

SMX Expo: The Local Mobile Search Landscape Panel (syndicated)

This panel talked about local mobile search opportunities and had a lot of statements which, I believe people in mobile search might question. In particular, Dan Miller from Opus Research had this to say: Mobile Search is an extension of [...]

SMX Local and Mobile: Yahoo Knows Local (syndicated)

Frazier Miller, General Manager, Yahoo! Local gave the Keynote Address to open the Search Marketing Expo event focused on Local and Mobile in San Francisco today. He claims that Yahoo knows Local and Mobile. User queries for local search are [...]

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